Found inside – Page 107Winter Park, Colo., has wide beginner and intermediate slopes, steep, challenging runs, expanded snowmaking. EQUIPMENT/CLOTHING 42. A&T. ... Levi Strauss. Found inside – Page 54The public bus system used at the Lake Placid Winter Olympics in 1980 was the subject of a lot of criticism in those Games ' first ... We identified which venues it primarily by Levi Strauss & Co. ... Most of the people in uniform will be volunteers . Found inside – Page 96Levi Strauss & Co. has already filled stores with shirts and other items covered with Olympic emblems . It will also sell commercial versions of the official uniforms it is designing for the games . ... pics and the $ 9 billion budgeted for Moscial car " role in the 1980 winter Olym- Kodak is sponsoring the U.S. Olympic cow . Found inside – Page 53Levi Strauss , which an entirely different approach . Television gave the U.S. Olympic Committee $ 275 ,W ben familiar kiddie cereals , such as advertising is on early ... operas rather worth of athletes ' uniforms free , is redeCount Chocula , are joined on supermar- than on Saturday morning cartoons . ... Says John Musone of the hottest new cereals on the shelf , grave , marketing director of the Lake while Ralston's Honey Bran and Kel- Placid Winter Games : “ The Olympics are logg's ... Found inside – Page 116The inevitable result of the product blitz was obvious to anyone who watched TV during the Winter Games . ... ( Wheaties ) , the official detergent ( Era ) to wash out the stains of spilled official grape juice ( Welch's ) on the official uniform ( Levi - Strauss ) . ... dry up . this and that swamp TV schedules None of the sponsoring corporamonths before the games begin ? tions want to talk too much about In 1980 ... Found insideUsing a great variety of unique historical sources the book analyzes the changing economic, social and cultural conditions of Soviet fashion which faced many problems but had real achievements to show too. Found inside – Page 5A limited number of corporations , 29 in all , will serve as “ Official Sponsors of the 1984 Olympics . ... especially after the The Southland Corporation , owner of 7experience of the 1980 Lake Placid Winter Eleven stores , has sponsored the ... Levi Strauss , the official Olympic spirit , notes Chaney . Ms . Wood adds , “ the Outfitter , is clothing 500 athletes as well as sponsors are beyond a money value to us . Found inside – Page 74WINTER WARM - UP USA MIT ME ATHLETES REPRESENTING THE UNITED tage of looking sharp . ... garments , consideration by the designers was how the clothing wou each designed especially for them by Levi Strauss . look in color as a series of video images . ... felt " overalls sporting top - to - bottom side zippers that will e had been lacking in clothing of the previous games . able an Olympian to ... Found inside – Page 1327Snow Sleds , Tobboggens & Discs , Lawn Games , Practice Equipment ) 02623650 — Sportswear ABACO International Corp. ... Winter Clothing ) La Donna , Inc. 515 W. Central , P.O. Box 928 , Warren AR 71671 TEL : 501-226-5818 ( for Women ) Levi - Strauss & Co. ... Sport Shirts , Pajamas , Clothing , Sweaters ) Rawlings Sporting Goods P.O. Box 22000 , St. Louis MO 63126 FAX : 314-349–1980 TEL ... Found inside – Page 91For girls , there were stretch jeans and striped , flowered , and ... The company also clothed the American team at the 1980 Winter Olympics in Lake ... Found inside – Page 96... but economic union did not come until who has to retire at 55minstead of the Olympics ( winter and summer combined ) ... Levi apart . When going east or north they are Levi Strauss Strauss has also been forced by the federapt to say they are ... the April , 1978 , figure of ' to make jeans the American national $ 71m for San Francisco company Kora7.9 % . costume . ... They will be on sale there which employs 8,000 people at its plant in during the Olympics , but only in the Saarlouis . Found inside – Page 60Entries judged A.H. Robins Inc. , Richmond , navox Odyssey games , Regal best . ... Y .: Winter Olympic sweeping . ... outfits , Royal Levi Strauss & Co. , San Franrobes , Prince tennis rackets . cisco : Olympic Opportunity INCENTIVES 3M Co. Found inside – Page 83FASHION vou Did You Know ? Jeans were called waist overalls until the 1950s . ... director at Ralph Lauren CLUE 2 : I designed ice - skating outfits , one of which Nancy Kerrigan wore at the 1994 Winter Olympics . ... denim , denim leg warmers pantsuits • earth tones • leotards with wraparound skirts 1980s big hair with lots of mousse fingerless lace ... shoulder pads for women long fake - pearl necklaces tunics over leggings Levis 501 jeans 1990s 2000s designer athletic shoes puffy ... In line with popular titles like Where'd You Get Those? by sneaker-legend Bobbito Garcia, Out of the Box offers all the high-gloss collabs a collector could want in one place, fleshed out with new history and interviews with street culture ... Found inside – Page 20OlympicWorld IX Pan American Games , Caracas , Venezuela , August 14-29 , 1983 XIV Olympic Winter Games , Sarajevo ... first time in history , Americans will select the Opening Ceremonies outfit the U.S. team will wear at the 1984 Olympic Games . ... vote sponsored by Levi Strauss & Co. , official outfitter of the U.S. Olympic team and of the 1984 Games in Los Angeles . ... Levi Strauss & Co. becomes a two - time Olympian , having first made the team as " Official Outfitter " in 1980 . Found inside – Page 10Staffers armed tige of the Olympics , Levi Strauss has largest single promotional expenditure with prototypes were deployed to the ... Placid , New York and and officials for the Winter Olympics practically makes design decisions at the Summer Games at Moscow , and so ( Lake Placid , February 1980 ) and the Levi's , a company that learns fashion once again sportsmanship and sales- Summer Games ... Found insideThe Fourth Turning offers bold predictions about how all of us can prepare, individually and collectively, for America’s next rendezvous with destiny. Found insideAndrew Brooks shows how recycled clothes are traded across continents, uncovers how retailers and international charities are embroiled in commodity chains which perpetuate poverty, and exposes the hidden trade networks which transect the ... Found inside – Page 120The Berg Companion to Fashion, edited by Valerie Steele. Oxford, UK: Berg, 2010. Fashion Channel. Videos. “Isaac Mizrahi: Autumn Winter 1997 1998 New York. Found inside – Page 28Similarly , BREAKING AWAY : American officials are Beyond the practical problems , the U.S. Levi Strauss & Co. has $ 12 ... White House strategists believe must also grapple with the question of what in uniforms for the U.S. team , plus 23,000 ... Placid Winter Games and Los Angeles ( scheduled site of the 1984 Summer Games ) , and then the Olympics will go ... Santo Dom MOCKBA 1980 Nonetheless , concern is growing 12 HOZ 354 TL that the kind of political problems the Games ... Found inside – Page 67Yesterday , for example , the United States Olympic Commitroe announced that the Data General Corporation had donated a $ 250,000 ... centers and another $ 1 million in clothes from Levi - Strauss to outfit American teams for the Pan Am Games and Olympics . ... The Future With the 1900 Winter Olympics at Lake Placid ... Found inside – Page 9Family Fun Howdy ... with misgivings Darrah Cooper Jewelers OWater Sports One Olympic phenomenon will bear ... tax Lake George , New York 12845 official uniform , a trendy cowboy outfit supplied by Levi Strauss , the jeans company . Found inside – Page 242KATHY LARKIN Men's Fashions Men were wearing less clothing in 1980. ... At the winter Olympics in Lake Placid , N.Y. , Levi Strauss & Company supplied every American athlete with a 30 - piece western - style outfit , including white hat ... Found inside – Page 594Ginetta La Bianca : opera costume worn by Ginetta La Bianca in Gilda ( 1981 . 0757 ) ; 2 tape cassettes ... Levi Strauss & Co. ( through Roy C. Johns , Jr. ) : 1980 Winter Olympics U.S. team parade uniform ( 1981.0131 ) . Hilda Putziger Levy : 8 ... Found inside – Page 42The 1980 Winter Olympic Games go western with these Levi Strauss overalls for women and vest - and - jean outfits for men . All garments shown are made by Levi Strauss , and the denim garments , embossed with the Olympic rings symbol ... Found inside – Page 18MIKE SMITH DON CHADEZ Olympic Champions weren't born that way The eight ... The USA's 1980 Winter and Summer Games teams will be wearing jeans - style parade uniforms consisting of white slacks and shirts ... Levi Strauss and Co. Found inside – Page 9Atari announced last winter it was firing 1,700 employees at its Silicon Valley ... While Levi's and Wrangler compete over the shape of the world's tush, ... Found inside – Page 511977- All available except WINTER 1978- All available except WINTER , SUMMER . ... 1980- All available . ... And 1964 Olympic women's tower gold medalist Leslie Bush gave her assistance to the staff running the diving ... III included Eastman Kodak , American General Lite , Atlantic Richfield Co. , United Airlines , Chrysler and the Levi Strauss Co. Levi's contributions included all athletes ' sweats , competition outfits , T - shirts , duffle bags and hats - all color - coordinated by regions . Found inside... duds” worn by US athletes as their casual wardrobe during the 1980 Winter Olympics: checks, denim and the linked ring symbol, courtesy of Levi Strauss. Found inside – Page 106... 1985 ) : 485-516 . Zieger does a masterful job of synthesizing the literature on the CIO to the mid - 1980s , including the memoirs of participants , institutional histories , new social ... Levi Strauss & Co. catalog , Fall & Winter 1905/1906 . 8. Found inside – Page 39... 1980 262 Albers Christine Inc 1031 S Broadway Los Angeles CA 90015 C Albers 213-748-1708 2329 Clothing-M.Nec 3 ... B Gith 803-944-0617 2335 Dresses Womens 10 * 1 1974 267 # Levi Strauss - Memphis 2005 Nonconnah Memphis TN ... 90014 GV Rhodes 2 Y 1947 4740 E Olympic Los Angeles CA 90022 A Calderon 213-268-3181 2329 Clothing-M.Nec ... 90746 D Winter Carson 1 213-770-8600 2321 Shirt , Nwear - M 1407 Broadway Country Miss Inc New York NY 10018 ... Found inside – Page 271LEVI STRAUSS , for example , is the world's largest manufacturer of branded apparel , with facilities in the U.S. and ... STRAUSS embarked on a major pital expansion program in the early 1980s on the belief that the rising trend in basic jean sales ... in demand failed to develop due to the general weakness in apparel markets and a shift to fashion from basic products . ... Also , profits in 1984 were adversely affected by a major advertising program associated with the Olympics , and ... 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